Our marketing blog can point you in the right (well-informed) direction.

Digital marketing audits are an essential process for any business looking to evaluate its strategies and uncover ways to improve performance. Think of it as taking a moment to step back, analyze your efforts, and identify opportunities to grow your online presence. By systematically examining your campaigns, channels, and platforms, you can create a clearer …

It isn’t news that B2B manufacturing marketing is difficult. After all, your manufacturing marketing strategy has to bridge the gap between you, distributors, wholesalers, and users in an effective and cost-efficient way. Targeting the right decision makers at the right time is a complex task that B2B marketing strategies need to address. Fortunately for you, there are …

Did you know that AI can help you bring in more leads for your business? ChatGPT is a powerful AI tool that can help you generate leads and improve your overall marketing strategy. And here’s how to do it! Bringing in More Leads for Your Business Generating leads for your business starts with knowing your …

A guide to marketing major anniversaries, achievements and personnel accomplishments. Design a celebratory seal that incorporates your logo. Throw a party in honor of your milestone. Generate buzz with a press release. Have a milestone coming up?

We’re proud to share that MARION has been honored with a 2024 Gold MarCom Award for our website redesign work with fleetkeep! This award celebrates creativity and excellence in marketing and communication, and we’re thrilled to be recognized for our efforts. About the Project fleetkeep came to MARION looking for a fresh digital presence that …

Marketing to businesses is a different challenge. While we’re all familiar with marketing as consumers, reaching other businesses (B2B) requires a unique approach compared to consumer-focused (B2C) tactics. Here’s what we’ve learned in our 40 years of providing outsourced marketing services to Texas businesses. What is B2B Marketing? B2B marketing is when one business markets …

An effective industrial website needs to quickly convey what products and services your company provides without overwhelming the visitor. In today’s marketplace, you can’t slide by with a 90 ‘s-themed industrial website that isn’t mobile-friendly. Your industrial website design needs to engage buyers, whether they’ve just discovered your company or they’re existing customers browsing your …

MarCom and Integrated Marketing Form Distinct Parts of the Marketing Whole. Marketing Communication VS. Integrated Marketing Communication. The Benefits of Integrated Marketing Communication. It Takes a Unified Team to Synergize Your Brand.

We’re excited to announce that MARION has been honored with a Silver Award at the 20th Annual Davey Awards for our integrated campaign titled “Kuraray: Possible Starts Here.” This recognition is a testament to our team’s creativity, dedication, and collaboration with our long-time client, Kuraray. Celebrating Our Winning Campaign The “Possible Starts Here” campaign showcased …

As the Texas film scene continues to grow, it’s not just filmmakers who are reaping the benefits — businesses and brands have an opportunity to shine, too. The intersection of marketing and the film industry presents a unique chance to align your company with creative projects, tap into new audiences, and build partnerships. The Rise …