Our marketing blog can point you in the right (well-informed) direction.

You can’t ignore social media. Eighty one percent of Americans have at least one social media account somewhere, and that percentage is only going to continue to rise. Whether we’re showing off photos on Instagram, promoting blog posts on Facebook or sharing tips on Twitter, having a social media presence can be an important part …

If you have a business website, you probably worry about security. This concern is especially likely if you collect sensitive information such as credit cards and social security numbers. In an age where hackers are constantly on the hunt for easy targets, website security should be one of your top priorities. One way to significantly …

With so much competition out there, staying on top of SEO statistics for your business can mean the difference between being seen by your ideal customers or falling into search engine obscurity. Google claims to make an average of three updates per day. If you don’t keep up with search engine statistics you may end …

Redesigning a website can be a huge struggle for any business. It takes a lot of resources to redesign a website, and with the amount of work involved your marketing team will likely be pushed to their limits. Typically, a website redesign will require around three months of concentrated effort. That’s three months of your …

You work hard to provide quality products and services to the marketplace, but in our visually busy culture, it’s not easy to capture the attention of potential clients. We’re relentlessly surrounded by promotions contending for our recognition on a daily basis. The marketplace is overcrowded with products, and this results in an enormous amount of …

If you’ve been paying attention for the past decade or so you’ve likely noticed that it’s easier than ever to build a website for your business. With website builders like Wix, Squarespace, and WordPress simplifying the website building process, many businesses might be wondering why they should bother with custom web design in the first …

Marketing strategies are a dime a dozen. Many of them can be effective if you implement them properly, but few are as effective and user-friendly as social media advertising. With billions of users collectively using social media platforms such as Facebook, Instagram, Twitter, Snapchat, and more you would be crazy not to use social advertising …

A coworker of mine here at MARION recently gave me a # symbol cookie cutter. She said she saw it at the store and just had to get it for me. 11 years ago, I’d think “what am I supposed to do with a number sign cookie cutter?” But now… everything has changed. It’s not …

There are more than two billion active registered users worldwide on Facebook. Twitter has more than 300 million active users. In addition, there are nearly 500 niche social media sites aimed at groups as diverse as book lovers and quilting enthusiasts. Clearly, every corner of the web has a place within social media. However, with …

If you want an instantly recognizable symbol that represents your brand, you need a logo. But most business owners don’t know all the logo rules, making it hard to create the perfect visual representation of their brand. So, what should a logo contain? 6 Tips on How to Create a Good Logo It’s time to …