Our marketing blog can point you in the right (well-informed) direction.

Is your business preparing for a website refresh? Keep these tips in mind. The digital landscape is constantly evolving. Most recently, we’ve witnessed the rise of AI, an increased awareness of accessibility issues and growing concerns about privacy, all of which have impacted global regulations and user expectations. To ensure your business’ website engages, guides …

Each year, as Halloween approaches, Home Depot unveils its new line of seasonal decorations. At the center of this retail Halloween extravaganza is the legendary Skelly the Skeleton, an icon that has become synonymous with Home Depot’s Halloween marketing success. Meet Skelly, Home Depot’s Viral 12-foot Giant Skeleton A towering 12-foot skeleton known as Skelly …

The historic Cotton Bowl Stadium in Dallas, Texas holds a special place in college football lore. It has been the hallowed ground for the iconic Red River Rivalry since 1929. Texas Longhorns vs. Oklahoma Sooners The Red River Rivalry is an annual clash between the University of Texas Longhorns and the University of Oklahoma Sooners. …

In a surprising twist of fate, music sensation Taylor Swift and NFL superstar Travis Kelce have sparked a romantic connection. But their new relationship isn’t just another love story; it’s a marketing powerhouse waiting to be harnessed. The Taylor Swift Effect The “Taylor Swift Effect” refers to the significant influence that Taylor Swift, a global …

Apple, a name synonymous with innovation, has a rich history of product launches that have shaped the tech landscape and consumer culture. These events have become iconic not only for their unveiling of groundbreaking products but also for their masterful marketing strategies. Let’s take a journey through time to explore some of the most successful …

Hurricanes and other natural disasters can strike unexpectedly, causing disruptions that challenge even the most prepared businesses. Amid these challenges, effective public relations (PR) plays a crucial role in maintaining client relationships, showcasing resilience, and fostering community support. In this guide, the marketing experts at MARION closely examine the art of PR messaging during natural …

Want to attract more visitors to your website using search engine optimization? Here’s how. Search engine optimization (SEO) has come a long way since the term was first coined in the mid-1990s. In the early days of search engines (remember AltaVista and Ask Jeeves?), ranking highly in search results required little more than writing sufficient …

Here’s how to execute a flawlessrebrand when it’s time for an upgrade. We love a makeover show — Queer Eye, Love It or List It, Fixer Upper. Watching an overworked single dad get a head-to-toe glow-up, or a house with Addams Family vibes transformed into the most modern place on the block? What’s not to …

With advancements in technology, artificial intelligence (AI) has made significant strides, and its influence is felt across various industries, including content creation. AI vs. Human Bloggers: Who Will Prevail? In the world of blogging, AI-powered language models have emerged, capable of generating impressive articles on a wide range of topics. However, despite the convenience and …

Taylor Swift, the queen of reinvention, has once again left the world in awe with her groundbreaking Eras Tour. As she gracefully transitions from one era to another, Swift’s ability to captivate audiences through her music and storytelling is undeniable. However, behind this seamless transformation lies a team of marketers that has propelled her tour …